The end of the year is closing in on us fast. Halloween candy is being eaten, Thanksgiving is just down the road, and Christmas music is on the horizon. Are you on track to hit your financial target for the year or the quarter? There’s still plenty of time to finish strong, here’s how.
Check your profit
Now is a great time to make sure you’re taking home everything you want to take home. Comb through your expenses and see what you can cut or reduce. It’s likely you’ve signed up for a software or a membership that you’re not taking advantage of. Now’s the time to clean up your expense and make sure you’re taking home as much as possible.
Find your source
Where is the bulk of your income coming from? Is there one service you’re providing that’s keeping you afloat? Analyze your income so far this year to find the cash cow, and focus on maximizing this for the remainder of the year.
Sell to your existing customers
It’s well known in sales that it’s easier to increase your sales to an existing customer than to find a new customer. Consider reaching out to your past or existing customers to find out how you can further support them, or offer them a holiday special.
Own your calendar
Put dedicated time on your calendar to sell and serve your audience. It’s easy in the holiday season to put your work on a back burner, but if you’ve got a financial target you’re aiming for this is not the time to let your foot off the gas. Buckle down, be consistent and stay focused.
Rethink your target
Maybe your goal this quarter was a bit too lofty. There’s no shame in realizing your target was too high and adjusting it. By all means, high targets are amazing things to reach for, but sometimes when the goal is too big it’s demotivating.
Think about the kind of motivation you need to lose 50 lbs, seems daunting right? But what about to lose 5 or 10 lbs? Much more attainable. Consider setting more, smaller goals and celebrating your progress along the way. You might find that you end up hitting that huge goal anyways!
Above all remember that hitting your financial target is not the point. It’s not the goal that matters but the fact that you have a goal that matters. Having something to push towards, even if you don’t hit it, keeps your business moving forward.
To finishing out the year strong!
